After recently repositioning their brand messaging, Ford were looking to continue the promotion of their ‘Unlearn’ campaign through their range of SUV vehicles.


As with the activity that ran in January 2016, Limited Space were once again able to provide Ford with a large format landscape Banner platform within the mall environment – targeting shoppers in a number of the UK’s top mall locations.

Ford took full advantage of the double-sided nature of the banners, using four different creative to fully promote the whole range of SUV models at the forefront of their new positioning.

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